In a global economy challenged by the prospect of a US recession, many emerging markets are gaining prominence in the eyes of investors and marketers. DinarStandard's March 2008 issue is dedicated to a select group of such markets. Our lead feature profiles Pakistan's resilient economy and its strong fundamentals - which amid a regular spate of terrorist attacks has also been attracting major investments. With recent elections passing peacefully, hopes are renewed on Pakistan's continuing economic boom.
Another emerging destination profiled is Bangladesh. From Nobel prize winning Dr. Muhammad Yunus's Grameen Bank to Solar energy supplier - Rahimafrooz, a new brand Bangladesh is emerging and surprising investors all over the world.
Similarly, two stories cover the growing prominence of the GCC (Gulf Cooperation Council). We review a newly published book by global strategist Mr. Aamir Rehman called "Dubai & Co.: Global Strategies for Doing Business in the Gulf States." Meanwhile, guest contributor Mr. Ayman Mansi writes about Saudi Arabia's ambitious 10x10 program for economic development which aims to make the Kingdom one of the 10 most competitive nations in the world by 2010.
Tying the importance of Mergers and Acquisition within emerging market investments, we look at the rationale and benefits of M&A.
WIth Islamic finance increasing as a choice of investment financing and a growing interest of Islamic Finance beyond the GCC - Attorney Paul Wouters does a comparison of Islamic Banking in Turkey, Indonesia, Pakistan and Malaysia.
Finally, for a marketing case study, we look at the 4 P's of marketing being applied by Malaysia's indigineous hypermarket Mydin.
We hope this issue becomes another important contribution in assessing effective strategies for marketers focussing on the Muslim world markets.